Business Travel Hacks

Jon Nordmark is responsible for discovering startups, nurturing Retailer relationships, and ensuring our experiments are executed properly for Iterate Studio.

Prior to Iterate, Jon was the founding CEO of eBags which grew for 8 years at a 34% CAGR (through early 2008, Jon’s departure). eBags, an innovator, wrote its own software to drop ship from ~400 warehouses (1999), accept ~1.4 million consumer reviews (1999), A/B split test website features (2000) and enter the UK / EU (2003).

eBags also built and sold 6pm.com to Zappos, while running CaseLogic.com and TUMI.com in the US, UK, Germany and Japan. Today, Jon serves as eBags Chairman.

Between eBags and Iterate, Jon was CEO of UsingMiles (acquired 2013), an aggregator of 400 loyalty programs and meta-search for air-hotel. He’s advised many startups, including Runa (acquired by Staples, 2013). Jon also sits on the following boards: Colorado Innovation Network and Eastern Europe’s premier Tech Accelerator, Happy Farm.

DeAnna Rogers is Director of Events for Digital Marketer (DM). She is responsible for one of the largest marketing events called Traffic & Conversion Summit, also known as T&C, along with other events such as WarRoom Mastermind, Certified Partner Program, and a new event called Content & Commerce Summit. DeAnna and her team produce over 30 live events around the globe a year.

Make sure to stay passed the closing credits for a bonus tip.

You can find the transcripts and link to products and places mentioned in this podcast at https://businesstravelhacks.com/ or find us on Facebook and Instagram for additional content.

Frank Guardi, spent the past several years working for the IBM Watson Customer Engagement marketing team. His experience includes building an influencer marketing program, managing events end-to-end, and creating an employee advocacy program. His projects expand outside of North America, working with influencers in England, Spain, France and Germany. 

His specialties include social media marketing strategy, influencer marketing, employee advocacy and event strategy. 

He graduated the University of Connecticut, where he played D1 football for four years, winning the Big East Conference Championship.

Retail Minded’s Founder Nicole Leinbach Reyhle is recognized as a global retail thought leader from companies that include IBM, American Express, Vend and more – including having been recognized as #3 out of 100 worldwide retail influencers. Reyhle regularly contributes to media outlets that include Forbes, Entrepreneur, NBC and others – as well as speaks at worldwide events with a core concentration on commerce and consumer experiences. In addition to Retail Minded, Reyhle is also the Co-Founder of the Independent Retailer Conference and Author of the book “Retail 101: The Guide to Managing & Marketing Your Business” from McGraw-Hill and has supported American Express’s Small Business Saturday as their Spokesperson since 2014.

You can find the transcripts and link to products and places mentioned in this podcast at https://businesstravelhacks.com/.

Tom Webster is a Senior Vice President of Edison Research, a custom market research company best known as the sole providers of exit polling data during US elections for all the major news networks. He has nearly 20 years of experience researching consumer usage of technology, new media and social networking, and is the principal author of a number of widely-cited studies, including The Social Habit, Twitter Users in America, and the co-author of The Infinite Dial, America’s longest running research series on digital media consumption. He is also the co-author of The Mobile Commerce Revolution, and a popular keynote speaker on data and consumer insights. He writes about all of these topics at www.brandsavant.com and on Twitter at @Webby2001. Tom shared such great tips that the podcast ran a bit longer than I hoped and I felt miserable having to leave many of his juicy nuggets on the cutting room floor.

You can find the transcripts and link to products and places mentioned in this podcast at https://businesstravelhacks.com/.

John Lawson is the Amazon #1 best-selling author, International Keynote Speaker, IBM Futurist, eCommerce Strategist, and CEO of ColderICE Media. He is a native of Atlanta, GA. His favorite airline is Delta.

You can find the transcripts and link to products and places mentioned in this podcast at https://businesstravelhacks.com/.